Houzz launched its new cryptocurrency for home remodeling earlier this year. Is this a good initiative for startups like Renovaten?
Home improvement business is projected to grow in near future, involving blockchain is just one way to increase the worth of industry.
Though cryptocurrencies already have a sizeable global footprint and faced some tough time in finding real-world value, in 2018 many businesses are just starting to tokenize their assets and services by launching their own proprietary cryptocurrencies.
Houzz, the online community for architecture and interior design, did just that in April 2018 when theyr announced their ICO.
The company launched Houzzcoinzz, cryptocurrency tokens designed exclusively for their potential users. It mimics the functionality of an in-store gift card but additionally, the token can be mined. Also, being publicly traded, the Houzzcoinzz fluctuate in monetary value and thereby in purchasing power.
Just how is it beneficial for their clients though? Is a proprietary token for home improvements a good initiative for emerging US startups like Renovaten, Next step living or Renoviso?
How does proprietary cryptocurrency benefit customers?
One of the key benefits of launching this new cryptocurrency is the simplification of transactions. Customers can buy more than 10 million products from the company, now paying instantly with a proprietary digital currency specifically developed for the home renovation and design trade.
Furthermore, the security aspect is not to be missed. The company’s blockchain protects the transaction itself as well as the shopping history of each client.
Tokenization as a breakthrough for entrepreneurs
Cryptocurrency has revolutionized the way business owners transact value, invest their savings and raise capital.
The blockchain technology offers highly impactful infrastructure for businesses to run their setups and build an entirely new business strategy in some highly trusted way without involving any centralized authority.
Even better, as nascent as the blockchain technology industry is, it offers a good opportunity to connect with the world’s famous entrepreneurs.
Businesses and individuals can transact value with the help of blockchain technology at much higher speed with very limited setup costs, and invest in high profile technology businesses in their startup phase.
The ease and cost efficiency of raising capital is a major reason; every home improvement startup should at least consider launching their own token.
Tokenization can boost startups in growing industries
According to research performed by Renovaten, the home remodeling expenses are expected to increase in the next coming years and may break the highs of ten years. The home improvement expenses in the US have already hit $304 billion this year.
Renovaten speculates new startups will continue to leverage blockchain technology to build their brands and offer the highest possible value to their customers and investors.
So, what do you think about this innovative method in the home improvement industry? Are you ready to adapt this evolution for your startup?
BitMEX (10% fee off) @ bit.ly/melancholic-100x
TradingView (~ 50% off in BTC) @ bit.ly/tradingview-moon
Conbase (no offer but you still click this lol) @ bit.ly/plebtier
EthFinex (NEC token rebates for MM) @ bit.ly/ethfinex
TensorCharts @ bit.ly/tensor-charts
Upcoming and current airdrops February 2019
|Name||Date||How to access||Official URL||Additional Info|
|Cryptomillions $CPMS Airdrop||Capped||New crypto airdrop, simple social tasks will get you $8 worth of tokens that will be directly tradable.||join||web|
|COSS Exchange Valentine's Day Airdrop||14 Feb 2019 00:00 GMT+8 - 23:59 GMT+8||This is a special event from the crypto exchange COSS: On Feb 14 only you receive an airdrop of 25 CFT if you make one deposit and trade any cryptocurrency to qualify.||join||more|
|Valentine's Day at CryptoFlower game||14 Feb 2019||This is a special event from the dApp game CryptoFlowers: On Feb 14 only you can grow flowers with special pot and AR flying hearts. These flowers will be rare and can be sold later.||sign up||web|
|Genes Token Airdrop (ERC20)||As available||A tokenized project for genome storage service on the blockchain. You get 5 GENES for commenting on Bitcointalk.||join||web|
|Synchrotron / $STC Airdrop #9||30 weeks of airdrops (Airdrop #9 starts 11 February 2019)||Hybrid PoW/PoS payment cryptocurrency. The team drops 72% of supply (18 MM coins) during 30 weeks of airdrop campaign; there is additional budget for bounties. The bounties are announced on discord server. Each airdrop round runs from Monday 10AM UTC to Friday 10PM UTC. Validation runs weekends and distribution Mondays. You need to download a $STC wallet.||drop rules in this thread||info|
|DSTRA / $DST Airdrop #21||Biweekly, drop #21 runs from 11 Feb 2019||DSTRA is PoS Scrypt Masternode coin with limited supply that will be used in DEX environment and marketplaces. There are airdrops every two weeks, users need to register via discord. Regular payouts verified.||discord||rules|
|Agri Novus Bounty||As available||New blockchain-based project for organic supplies providers and customers. The team will pay out bounties for social media work.||more|
|Tratok Airdrop||February - March 2019||Tratok stands for Travel Token, it is a token of an application to make bookings for travel and hospitality. Follow the Tratok Project on their social media platforms and get 1000 TRAT for each approved action. Tokens distribute 20th March 2019.||join|
|LATOKEN Invite-Only $LA Airdrop||Capped||LATOKEN drops their exchange LA tokens to invited users who verify their e-mail address. LA is a token of a fintech project aiming to setup a distributed trading ecosystem. If you contribute with bounty work you can earn up to 3,140 LA. The token trades actively on the exchange against several cryptocurrencies.||join||web|
|HubrisOne Airdrop Round #5||Weekly (16 weeks of airdrops, each weekly round starts on Tue)||HubrisOne is a financial service that offers personal and business crypto-friendly bank accounts. There is a massive bounty campaign with weekly payouts. The work ranges from social media engagement or Bitcointalk signature to content creation, all must be properly reported. New round starts every Tuesday.||join||web|
|IoT Classic Airdrop (ERC20)||As available||IoT Classic is a decentralized supply chain tracking platform for the internet of things. The developers have background in the supply chain industry and are working on a cloud-based software solution that will make IoT supply chain tracking easy and scalable. The team drops 1,800,000 IOTCL tokens in total for social media follows.||join||web|
|Endpass Testers' Bounty Campaign||As available||Endpass is a new ERC20 wallet that is looking for testers. Everyone who downloads the app and signs up via Bitcointalk and Google form receives 0.1 ETH if they provide constructive feedback, the reward for every reported bug is 0.1 ETH as well. Additionally, there is a Bitcointalk signature campaign.||join||bitcointalk|
|Isibeli / $BEL Airdrop||Capped||New crypto for fast payments. Drops 200 BEL to the first 5000 members who complete simple social media tasks. There is a dubiously big giveaway on the homepage too, be vigilant with this one, don't use your main e-mail to sign up.||join||web|
|PMTC Airdrop||Ends 1 March 2019||A new cryptocurrency written from scratch using PHP, Python and MySQL. Its purpose is a betting system built into blockchain, it currently lives on testnet that needs to be tested. Therefore after signup you'll receive some testnet tokens. You will need to use them on the platform in order to climb in the airdrop ranking to later receive the real tokens.||join||info|
|CoinIMP Airdrop||Capped||CoinIMP is a Monero and Webchain CryptoNight JS web miner that claims to be getting around anti-viruses and adblockers. They are currently in a token sale for a utility token IMP that should be used for payments via the CPM advertising model. A total of 25 million IMP tokens will be distributed among users in an airdrop. You get 500 IMP for a set of social actions: You'll need to sign up, head to the "Buy" section and scroll all the way down.||join||web|
|Cargo Coin Bounty||Weekly||Cargo Coin, a token for transport & logistics with an ICO past the soft cap by now, is having a weekly extensive bounty. It spans from simple retweets to YouTube reviews - make your bounty hunter account and pick your poison.||join||info|
|AllForCrypto (WAVES)||Ends March 2019||A WAVES project for eBay-style marketplace on the blockchain. Drops $20 worth of AFCT, plus they have updated their bounty campaign.||join drop||bounty|